Skip to content
clay & sparrow
A boutique Shopify studio

Handcrafted storefrontsfor baby & kids brands.

You already make something beautiful. We shape the Shopify store that finally does it justice — designed, built, and cared for by one person who stays.

Taking two new projects for autumn 2026.
studio photo — soft light, linen, hands at work

Store experiences for baby & kids brands — shaped with the same care that goes into what they sell.

Sound familiar?

The photos are lovely. The store isn't.

A theme you bought in an afternoon, still wearing its demo content two years later.

Mobile is where it falls apart.

Most of your buyers are one-handed on a phone at 9pm. That's the version that has to sing.

Nobody's minding it.

The agency shipped and vanished. Small fixes queue up for months because there's no one to ask.

What we make

Three ways to work together.

Every build is bespoke in the parts that matter — the difference is how far we go.

Full services & pricing →

Standard

A premium OS 2.0 theme, shaped properly around your brand, photography and products.

from $2,500

Premium

A custom OS 2.0 build. Designed from your brand outward — bundles, subscriptions, the details that convert.

from $10,000

Bespoke

Headless, on Hydrogen — only when a theme physically can't do what your brand needs.

from $20,000

How a build goes

01

A proper look

We walk your current store together and I send back a short Loom — what's costing you sales, in plain language.

02

Shape it

Design on the real thing: homepage, collection, product page. Mobile first, because that's where they buy.

03

Build & launch

Built clean, tested on real devices, migrated carefully. You get a walkthrough so nothing feels like a black box.

04

Stay on

Launch is the middle, not the end. Most brands keep me on a care plan to keep the store growing.

The care plan

Launch is the middle of the story.

A store is a living thing. New drops, seasonal campaigns, the checkout tweak you’ve been meaning to test since March. Most agencies hand you the keys and disappear.

A care plan keeps me in your corner — the same person who built it, on a monthly retainer, with hours set aside for your store.

What’s in a care plan →

Monthly design & dev hours new sections, drops, landing pages, whatever the month needs.

Speed, apps & theme upkeep kept fast and current, without you thinking about it.

One person to message no tickets, no account manager, no queue.

Selected work
All work →
concept store — homepage, desktop

Concept store — in progress

Premium build

concept store — product page, mobile

Your brand here

Taking projects

Let’s shape the store your brand deserves.

Send a few lines about your brand and where the store is falling short. You’ll hear back from me — not a form robot — within two working days.

Start a project